SUSTAINABILITY AND FIGHTING GREENWASHING

 

HOW WE WORK 

August Race has always been fully focused on formulating and producing Industry Leading products that achieve the highest quality results possible.

This is a commitment that has earned us the tag line "August Race.....What The Professionals Use" along with be acknowledged on multiple occasions with prestigious industry awards.

 

RESPONSIBILITY

We firmly believe that it is our responsibility to be the best that we can be so you can be assured that with every product that we produce we ask ourselves the following:

  • Is this product the best it can be?
  • Is there a way to reduce the environmental impact of this product?
  • Have we clearly outlined the environmental credentials of this product on the packaging?
  • Have we used the most easy to recycle/ re-use packaging

    

THE ECO MYTH (GREENWASHING)

Unfortunately there are some companies that refer to their products as being "ECO PRODUCTS" we are not (and will never be) one of these companies.

Although we always ensure to operate in the most environmentally responsible way possible we do not agree with using that as a sales tool to try to convince consumers that by purchasing our products they are helping to save the planet, it's just not true!

Each product manufactured (whether it has ECO on the label or not) will have an effect on the environment, this could be in the production process, the waste and machine maintenance or even the shipping and distribution.

      

REAL WORLD CHANGE

August Race are extremely proud to have been the recipient of a Prestigious Worldwide Global Good Award in 2024 for our real-world changes and adaptations to meet and in fact surpass our sustainability targets.

HERE'S WHAT WE HAVE DONE!

  • Relocated our production facility to a more central location to reduce the number of vehicles involved in the transportation of our products, this has lowered our output of emissions significantly.
  • Installed larger, permanent mixing vessels which has allowed us to increase production runs and reduce our plastic waste from smaller holding tanks by 90%
  • Reduced travel by only doing so when absolutely necessary, we achieved this by utilising online meeting applications
  • Switched from black bottles to clear/ natural. Clear plastic is much easier to recycle, we also only use good quality trigger, caps and bottles to meaning that they can be re-used if required.